UX Researcher

About Yassir :

Yassir is the leading super App in the Maghreb region set to changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.

We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally.

Helping usher the continent into a digital economy era. We’re not just about serving people - we’re about creating a marketplace to bring people what they need while infusing social values.

About the Role :

The UX researcher plays a major role in UX research,
They study the ecosystems and usage contexts of target context of target users, in order to collect and analyze the data needed to ensure sound interface design.

Tasks :

• Define research methodologies to be applied according to research capacities, deadlines and customer objectives,

• Participate in the development of the data collection strategy,

• Draw up the research plan, benchmarking, research questionnaires and discussion and observation guides,

• Create personas to support research orientations and communicate hypotheses to design and development teams,

• Establish usability testing: write the animation guide, gather insights and analyze feedback,

• Work closely with the UI designer and UX Writer teams to prepare focus groups and A/B testing.

What You'll Need :

• Define research methodologies to be applied according to research capacities, deadlines and customer objectives,
• Participate in the development of the data collection strategy,
• Draw up the research plan, benchmarking, research questionnaires and discussion and observation guides,
• Create personas to support research orientations and communicate hypotheses to design and development teams,
• Establish usability testing: write the animation guide, gather insights and analyze feedback,
• Work closely with the UI designer and UX Writer teams to prepare focus groups and A/B testing.

PERKS :

• Ground floor opportunity with the team; shape the strategic direction of the company

• The rare opportunity to change the world around you such that everyone around you is using the product you built. We’re not just another app, we’re infusing social values and reinventing how services are provided

• Sharp, motivated co-workers in a fun office environment

BENEFITS :

• Great compensation and bonuses including stock options.
• Ground floor opportunity with the team; shape the strategic direction of the company
• Sharp, motivated co-workers in a fun office environment.
• Paid company holidays
• Full social coverage